Vision Express advert

This is a reasonably new advert for vision express. It uses the eye theme much like the residents as a funny device for an advert. It has a slightly lo-fi approach that works with the costumes to give it a quirky feel, if it was polished it would be scary and not really be appropriate for the advert. It would be risky having a campaign with something similar in it, but i could put a new twist on the idea and make it my own, that could work.